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SEO Specialist

About Role

  • Assist the Digital Project Manager with initiatives for the widespread adoption and usage of the Customer Relationship Management system.
  • Conduct keyword research to identify relevant and high-performing keywords for our target audience.
  • Optimize website content, including product descriptions, landing pages, and blog posts, for improved search engine rankings.
  • Develop and implement on-page SEO strategies, including meta tags, headings, URLs, and internal linking.
  • Monitor website performance using SEO tools and analytics and provide regular reports on key metrics and progress.
  • Conduct technical SEO audits to identify and resolve any website issues that may affect search engine rankings.
  • Collaborate with the content team to develop SEO-friendly content and ensure proper keyword integration.
  • Analyze competitors’ SEO strategies and identify opportunities for improvement.

Who Can Apply?

  • Proven experience as an SEO Specialist, preferably in an e-commerce or digital marketing environment.
  • In-depth knowledge of search engine optimization techniques, algorithms, and best practices.
  • Familiarity with SEO tools such as Google Analytics, Google Search Console, and keyword research tools.
  • Proficiency in using content management systems (CMS) and website analytics platforms.
  • Strong analytical skills and the ability to interpret data to drive SEO strategies.
  • Excellent communication skills, both written and verbal.
  • Understanding of HTML, CSS, and website structure as it relates to SEO.
  • Familiarity with local and international SEO practices.
  • Ability to work independently and collaboratively within a team.
  • Proactive and self-motivated, with a passion for staying up to date with industry trends and advancements.